Had you realised that the (only?) difference between the Bible and the current "mummy-porn" best-seller Fifty Shades of ... is that the Bible language is "more formal" and thus not as easy to read? This is what the article said:
'Fifty Shades of Grey' replaces Bible in Cumbrian hotel
A Lakeland hotel has ditched the Bible in its rooms for a book of a different kind – Fifty Shades of Grey by E L James. The novel idea came from Wayne Bartholomew, manager of the Damson Dene near Windermere in the Lake District and star of Channel 4’s fly-on-the-wall documentary, The Hotel. He said, 'We are swapping one best-seller for another. The Gideon Bible is also full of references to sex and violence although it’s written using more formal language so James’ book is easier to read.' The Gideon Bible will be available at the reception desk. (Read more, News and Star, 12/7)
It just shows how out of touch some folks are about the Christian message and its roots - and thus how much work WE still have to do to spread the Good News.
However, there may also be an opportunity here. I am not familiar with which translation of the Bible is issued by the Gideons, but if it is any one of several modern translations, then perhaps we should be suggesting to those hooked on the "Fifty Shades" series that there is exciting reading in the Bible - good stories, poetry, biography, guidance and history, plus lots more promise for the future, all bound together in one handy volume. Let's read it ourselves so that we can really recommend it to others!